Digital Asset Symposium Where Multi-Industry Experts Look at the Lifecycle of Assets

What: The Annual Digital Asset Symposium (DAS). DAS will address the full life cycle of
the media asset – from content creation to rights management to assuring asset preservation – with speakers and case studies addressing what works in the real world.  Each part of the life cycle impacts the next and DAS is the only place where everyone is part of the conversation – content creators, post-production, systems designers, archives, asset managers – where commercial meets nonprofit and corporate meets public.
When: Thursday, May 15 & Friday, May 16, 2014. Doors will open each morning at 8:30am, with sessions beginning at 9:00am. There is a networking reception following each day’s sessions at 5pm.
Where: The Linwood Dunn Theatre, 1313 Vine Street, Hollywood, CA 90028, The
Academy’s Pickford Center.  Parking available at the Arclight Cinema nearby.
Why: “Since the beginning, DAS has been the place where projects, problems, and solutions are discussed within a real world framework. This year’s event continues to engage an even greater diversity of experts and industries. We want the entire community of technical and creative users to share what they are working on, the lessons learned, what challenges they’re facing now and what might be around the corner,” noted Tom Regal, the DAS program chair.
Register: Tickets are available at
One and two day tickets are available which includes all panels, case studies, and
cocktail reception.

Thursday, May 15

  • Laura Futrell, Forensic Consultant Santa Clara Police Department – Challenges of Managing and Storing Digital Forensic Evidence & Crime Scene Photo/Videos
  • Adam Grant, partner at Apert, Barr & Grant, APLC – Do You Understand Your Digital Liability?
  • Rabbi Elkanah Shmotkin, Jewish Educational Media – How to Build an Archive-Centric DAM
  • Tom Coughlin, Creative Storage and Entertainment Storage Alliance – Where Has All the Content Gone?
  • Jacob Rosenberg (Bandito Bros),Tom Vice (Fotokem) – Flexibility, Inventiveness and Creativity: A Case Study in Data Centric Storytelling
  • John Snyder, Production Engineer Panther Productions – The Evolutionary Environment of  Chapman University

Friday, May 16

  • Tyler Leshney, Executive VP of Corporate Strategy and Development LAC –  A Conversation about Curation in the Digital Archive Management
  • Jim Hoerricks, Senior Forensic Video Analyst for the LAPD – Law Enforcement Case Study: A Conversation About Authentication
  • Denise Evans, Miramax, Thomas Coleman, CTO of Film Track – Keynote case study on how an asset management system was developed for Miramax to handle Disney film archive
  • Eric J. Schwartz (partner, Mitchell Silberberg & Knupp) – Digital Rights:  Navigating Copyright in a Digital World
  • Founding the Flemish Institute for the Archiving of and Access to Audiovisual Heritage (VIAA)



Industry partners include; American Cinema Editors, Creative Storage Alliance, Law Enforcement Video Association, Media & Entertainment Services Alliance, Iron Mountain Entertainment Services, Deluxe, LAC Group, Reflex Technologies, Digital Cinema Society and Broadcast Beat Magazine.

About DAS
DAS addresses the full life cycle of the media asset – from content creation to rights management to assuring asset preservation – with speakers and case studies that address what works in the real world.  Each part of the life cycle impacts the next and DAS is the only place where everyone is part of the conversation – content creators, post-production, systems designers, archives, asset managers – where commercial meets nonprofit and corporate meets public.

About AMIA
As the world’s largest international association of professional media archivists, AMIA is uniquely poised to bring together a broad range of experts. Members represent film studios, corporate and national archives, historical societies, labs, post production, universities, footage libraries and more.   Because of this diverse membership, AMIA provides an opportunity to interact with every facet of the field and a single forum to address the best ways to preserve our media assets.

WebDAM Launches New Innovations for Enterprise Marketing & Creative Teams

WebDAM, a leading cloud-based digital asset management solution, today announced the availability of several new features for the WebDAM platform and mobile app, further strengthening its position as the preferred choice by enterprise marketing and creative teams for managing rich media assets — such as graphics, stock photos, images, presentations, videos, and other file types.

This latest release includes WebDAM Dynamic Templates, enabling teams to quickly customize marketing materials from one central platform while maintaining brand consistency across their organization. WebDAM also launched social publishing that lets marketers streamline content dissemination to popular social channels. Another key enhancement, WebDAM Archival Storage, is the most cost-effective way for creative teams to manage rarely-used files.

WebDAM also unveiled major updates to the WebDAM mobile app, including the ability to import content from third-party apps, advanced search and filter options, asset syncing capabilities and much more, reinforcing its position as the most full featured mobile app available for rich media management and creative workflows.

Highlights of WebDAM Version 8.6.0:

  • WEBDAM ARCHIVAL STORAGE – Teams can cut costs by managing rarely-used content with WebDAM Archival Storage. Archived assets benefit from the powerful search capabilities of WebDAM at a fraction of the storage cost, and can be quickly restored for download access and delivery.
  • DYNAMIC TEMPLATES – Dynamic Templates enable self-service marketing fulfillment across the enterprise from a seamless brand experience. From within WebDAM, teams can easily customize marketing collateral for different audiences using editable areas ― a common need for presentations, business cards, catalogs, brochures and other materials. Using web-to-print technology, WebDAM allows global organizations to quickly customize marketing materials for different purposes, regions and languages.
  • SEAMLESS SOCIAL PUBLISHING – Using WebDAM, marketers can save valuable time by directly posting content to popular social channels, rather than manually resizing, sharing and distributing social content. Content is automatically optimized to look its best and can be published directly or hosted by WebDAM through a link and auto-generated thumbnail.

Highlights of WebDAM Mobile App Version 1.2.0

  • IMPORT FROM THIRD-PARTY APPS – WebDAM now integrates with Apple’s iOS “Open in” Management feature, allowing users to seamlessly import files directly into WebDAM from iOS apps like Pinterest, Mail, iMessage, web browsers, etc.
  • FILE TYPE FILTERS – Users can filter search results based on the type of file format, bringing even more value to mobile users through extended search functionality.
  • ASSET KEYWORDING – Users can edit and update keywords and other metadata right from the WebDAM mobile app. Changes are reflected instantly across all devices and accounts, further strengthening search and brand management.
  • ENHANCED VIDEO EXPERIENCE- Local video content is quickly delivered from the WebDAM app. Further improvements enable flawless presentations, anytime, anywhere from any device.
  • LOCAL ASSET SYNCING – Changes to any assets are automatically reflected across all devices, updating local and cloud-based content to the most up-to-date versions of files. Users will only have access to the most current, approved versions of assets, providing enhanced brand control and consistency.

“At WebDAM, the customer experience is priority number one. This underlying foundation continues to empower rapid development of features that drive value back to our amazing customers — the best brands in the world,” said Romeo Leon, Senior Director of Client Services at WebDAM. “We see our customers as an extension of our product innovation team, incorporating feedback every step of the way to maximize end-user success.”

To showcase the announcement, WebDAM is hosting a live webinar on Friday, April 18 at 10 AM PST. Space is limited, so register today:

About WebDAM:
WebDAM, a Shutterstock (NYSE: SSTK) company, is the leader in digital asset management, revolutionizing the way companies manage and share digital media. Our flagship application, WebDAM, provides marketing and creative teams online tools for managing, sharing, searching, retrieving and distributing creative collateral in the cloud. WebDAM has been implemented across industries such as high-tech, higher education, nonprofit, healthcare, travel and tourism, manufacturing and government. For more information, visit


Do Marketers Need Advanced Analytics in their Digital Asset Management System?

Here at Brandworkz, we believe the answer is yes.  Our clients have been asking for advanced analytics in their Brandworkz digital asset management systems and want more information from their systems because they are being required by their businesses to be more numbers-driven and accountable than ever before.  

However, whilst Big Data is the buzz-word, the reality is that an over-supply of numbers and information can be more daunting than it is helpful for a marketer, so they are looking for intelligent software that can consolidate and present data in a visual and digestible format so that it can inform decisions and strategy.  

Brandworkz has formed a strategic partnership with Differentia Consulting to provide this user-friendly data to marketers. Using QlikView self-service business intelligence analytics software called Smarter.DAM we now offer advanced analytics to report within the Brandworkz digital asset management platform.

While the Brandworkz platform offers a built-in reporting feature already, the advantage of Smarter.DAM is that it creates a single view of the way digital assets are being used and, because it will report across the platform, it can show how marketing activities are being managed and campaigns executed.

The dashboard application is designed to be visual and easy to digest so that complex data on the marketing processes and assets that represent a brand can be analysed quickly. The dashboard’s role is to give clarity on how marketing management is affecting brand consistency, governance, education and operations via powerful attribution analysis.

Essentially, with clear reporting, clients can understand where investment in digital assets, marketing campaign development and marketing operations is giving return on investment and are able to discover actionable insights for decision making.


For further information:

New Back-up and Archiving Solution for North Plains’ Xinet Now Available

North Plains Systems, the leader in helping companies effectively connect with and engage their customers through visual media, and InPress Systems, specialists in server software solutions for the prepress industry, today announces the availability of OnFile for Xinet.  The OnFile module, developed by North Plains’ partner, InPress, is a new archival solution that offers North Plains customers the ability to store and retrieve archived digital assets directly from Xinet. This new product enables organizations to be more efficient and have better controlled processes for storing, retrieving, and monitoring their valuable assets.  
“We are very pleased to work with InPress because they have extensive experience with the Xinet software, are very well respected in the Xinet community for the quality of their solutions, and understand our customers’ need to have an archival module that seamlessly integrates with Xinet. OnFile makes it easy for users to search for and access archived files directly from the Xinet environment without needlessly disrupting their work,” said Kevin Tureski, VP of Product Development at North Plains.
OnFile integrates with the newest version of Xinet, 17.6A, and the Archiware P5 Backup software to provide inline archive, back-up, and restore. This ensures that users can search for and browse archived digital files quickly and easily.  Xinet customers can utilize the Portal Basket to archive and restore, or drag and drop jobs into Hot Folders.  Xinet administrators also have tight control over the archived assets, with the ability to determine approval processes, quotas and restore methods by Xinet users and/or groups.  With OnFile’s expandable architecture, Xinet customers will have a flexible solution that will allow them to connect Xinet to other archive solutions and services in the near future.
“The goal of developing OnFile is to maintain the long-term viability of a customer’s digital assets without impacting current production.  In fast-paced production environments with thousands of projects being worked on by a wide variety of staff and outside contractors, the need for reliable access to completed work is critical.  OnFile gives users the peace-of-mind of knowing that their assets are safely archived but still accessible with a click of a button,” said Jörgen Fransson, Founder of InPress Systems.
The new archive solution for Xinet is available now from Authorized Xinet resellers worldwide with special promotional pricing currently in effect.  To locate a reseller please visit:

About North Plains
With over 1,400 installations supporting over one million active users worldwide North Plains is recognized as the leader in helping global brand managers, marketers, content creators, publishers and media companies to efficiently and effectively engage and connect with their target audiences through visual media.  North Plains’ market-leading software portfolio enables companies to address a number of needs across the Creative Marketing Lifecycle, including work-in-progress creative production systems, digital asset management infrastructure and comprehensive marketing and brand asset management solutions. In addition to providing a complete portfolio of software products, North Plains is uniquely positioned when it comes to the integration and implementation of product and software solutions with its professional services team and a rich network of partners globally.  Since 1994, North Plains has helped its customers stay ahead of their rapidly changing marketing needs. With offices in Canada, the United States, Europe and Japan, North Plains counts many of the world’s leading companies and brands among its satisfied clients. For more information, please visit
About InPress Systems

InPress Systems AB specializes in server solutions for the prepress industry. The solutions provided by InPress complements software from North Plains and are sold, integrated and supported through skilled and experienced partners worldwide. Located in Ulricehamn, Sweden, InPress Systems has been delivering solutions for the prepress industry for more than 15 years.

Picturepark 8.6 Hybrid Search for Digital Asset Management

A new “NoSQL” search and indexing layer has been added to SQL-based Picturepark® digital asset management software, enabling Picturepark 8.6 to offer the impressive performance and accuracy of one of the fastest search and indexing technologies available, while it continues to use its enterprise-proven and preferred SQL Server database for metadata storage.

“DAM software that relies on only one of these technologies limits itself,” explained Picturepark Director of R&D, Thomas Wackersreuther. “There is no better enterprise database than SQL Server and there is currently no faster option for DAM search than NoSQL. It is too difficult to choose the better of these two technologies because each offers compelling strengths, so we chose both.”

Wackersreuther’s team took advantage of Picturepark’s service-oriented architecture (SOA) to replace the DAM’s previous search technology in a way that is virtually transparent to users. Search functions are the same, so no retraining is necessary. Users simply notice significantly faster search and browse performance, particularly in systems with millions of assets or hundreds of thousands of tags.

Search results are now ranked by relevance. Picturepark administrators can “weight” the importance of each metadata field so that each customer can choose field matches that are most relevant to them. The complete contents of PDF, Word and other document formats are now searched with no perceivable impact on performance.

Picturepark 8.6 also delivers improved video playback. Borrowing on the progressive-download user experience offered by sites like YouTube and Vimeo, Picturepark 8.6 enables users to jump to any position in a video for immediate playback. Leveraging this new capability, video cue points can now be added that work like video bookmarks. Each cue point includes its own metadata, enabling users to find specific video locations in addition to complete videos. Users can click any cue point to instantly move to that section of the video and begin payback.

Picturepark’s asset sharing technology has been updated to enable users to edit any aspect of a previously shared collection. This enables users to create shares that can be posted indefinitely, yet always lead to a current selection of assets and up-to-date instructions and information.

Rights (permissions) management is now easier thanks to a new palette that enables permitted users to perform drag & drop rights assignments. Administrators of multi-tenant Picturepark Regional Clouds or multi-departmental solutions can use the palette to assign rights for any tenant. The new palette also makes it easier for Picturepark users to find assets based on rights assignments.

Backend improvements include support for Active Directory Federation Services (ADFS 2.0), usability changes to the Picturepark Ports configurator, automated workflows that import metadata from ERP, PIM and other external systems, optimizations to the product’s API, and the ability to create ISO instances of installations that can optionally include assets, records, user records, workflows, shares and more.

Cloud customers were upgraded to Picturepark 8.6 on 07 Feb, 2014. On-premise customers should contact their Picturepark representatives for upgrade information.

About Picturepark

Picturepark digital asset management software enables organizations to centrally store, manage and share digital assets on a modern service-oriented architecture (SOA) that is scalable, based on open standards, and available in the Cloud (SaaS), on-premise or in hybrids. Picturepark is suitable for enterprise-wide DAM deployment thanks, in part, to load-balancing, failover, service-based computer clustering, and support for true multi-tenant deployment. Adaptive Metadata technology enables each class of asset to have its own metadata schema that can evolve over time. Support for multiple taxonomies and controlled vocabularies is standard. The Picturepark Web Services API enables developers to integrate Picturepark with other systems. Embedded and branded Web portals based on HTML5/CSS can be built using the graphical Picturepark Ports tool.