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DAM Marketing

Implementing DAM for Creative Professionals

Implementing DAM for Creative Professionals

An interview with Kai Pradel, CEO of MediaSilo

By Jeremiah Karpowicz | March 23, 2014

Figuring out how to manage files, metadata, and increasingly shorter time frames for the completion of a project is at the forefront of everyone’s mind these days. Much of this is due to how the media landscape has changed over the last decade, as that change has affected the challenges... Read More

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DAM Guru Program In Depth — Part 3

DAM Guru Program In Depth — Part 3

By Mary Yurkovic | March 10, 2014

In the previous two articles of this series, we learned about DAM Guru Program services, and we saw some of the new and forthcoming services that program creator and manager Picturepark has planned. In this final installment, we’ll address the question that is on the minds of... Read More

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DAM Guru Program In Depth — Part 2

DAM Guru Program In Depth — Part 2

By Mary Yurkovic | March 03, 2014

DAM Guru Program recently passed its one-year milestone. In this three-part series, we’re taking a look into the operations of the Picturepark-managed program, and we’re hearing from program managers about what’s gone right and wrong during the program’s first... Read More

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DAM Guru Program In Depth - Part 1

DAM Guru Program In Depth - Part 1

By Mary Yurkovic | February 24, 2014

On February, 21 of 2013, digital asset management software vendor Picturepark unveiled DAM Guru Program to a curious yet skeptical Digital Asset Management industry. Now a year old, with more than 400 signups and a growth rate of more than one new member per day, DAM Guru Program has... Read More

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What to Watch in 2014: How DAM Impacts 5 Key Trends in Digital Marketing

What to Watch in 2014: How DAM Impacts 5 Key Trends in Digital Marketing

By Kirsten Foon | January 27, 2014

Facebook, Pinterest, Google+, Linkedin, Youtube, email marketing, campaign management, digital advertising…If Digital Asset Management (DAM) isn’t already considered a critical strategy within your organization, the case for it is becoming more and more urgent. DAM solutions have... Read More

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Hot Topics and Big Changes in the Industry at Storage Visions 2014

Hot Topics and Big Changes in the Industry at Storage Visions 2014

By Jeremiah Karpowicz | January 15, 2014

Alex Grossman, Vice President Media and Entertainment at Quantum, talks to us about what Quantum had to showcase at Storage Visions 2014. He tells us about the three hot topics that people are talking about, changes and developments in the storage industry and what is driving the market.

... Read More

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Pure Storage Turns Flash Technology into a Mainstream Form of Media at Storage Visions 2014

Pure Storage Turns Flash Technology into a Mainstream Form of Media at Storage Visions 2014

By Jeremiah Karpowicz | January 09, 2014

We talked with Vaughn Stewart, Chief Evangelist at Pure Storage, about what they had to showcase at Storage Visions 2014. Stewart discusses how flash technology changes and impacts a workflow and accelerate existing systems while being available at the same price point as disk. He also talks... Read More

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Learn More About the 64GB Wireless Flash Drive from Sandisk Announced at Storage Visions 2014

Learn More About the 64GB Wireless Flash Drive from Sandisk Announced at Storage Visions 2014

By Jeremiah Karpowicz | January 09, 2014

Dinesh Bahal, VP of Emerging Markets at Sandisk, talks to us about the 64GB Connect Wireless Flash Drive that was announced at Storage Visions 2014. The flashdrive is exactly like a USB drive but the big difference is that it creates its' own WiFi network so that you can wirelessly... Read More

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How Digital Asset Management Saves You Money - Infographic

How Digital Asset Management Saves You Money - Infographic

By Jennifer Van Pelt | November 25, 2013

Considering a Digital Asset Management (DAM) solution but unsure how the investment is going to save your organization money in the long run? This infographic shows how top organizations maximize their investment in Digital Asset Management, by sharing some of the findings from a recent Deep... Read More

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Canto to Host Live Webinar on Maximizing the Return of a Digital Asset Management Investment

Canto to Host Live Webinar on Maximizing the Return of a Digital Asset Management Investment

Gleanster Research, Lippincott and XO Group join together to share their secrets to success in implementing DAM technology

By DAM News Staff | November 21, 2013

Canto, a leading provider of digital asset management (DAM) software and services, today announced it will host a live panel discussion webinar with research firm, Gleanster Research.

On Wednesday, December 4th at 10AM PT Canto and Gleanster will partner with Lippincott and XO Group to... Read More

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Eight Steps to a Successful Implementation Project

Eight Steps to a Successful Implementation Project

By Russ Barr | November 20, 2013

To achieve a successful implementation of any project, including the installation and deployment of a Digital Asset Management (DAM) system, it is crucial that customers and vendors are on the same page regarding goals and overall strategy. The following are eight key steps to keep in mind for... Read More

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Digital Asset Management Conference: A Conversation with the Experts - The Future is NOW!

Digital Asset Management Conference: A Conversation with the Experts - The Future is NOW!

By Jeremiah Karpowicz | November 05, 2013

DAM experts will engage each other and the audience in a lively discussion and share their valuable insights on the challenges and issues facing businesses across all industries. In this rapidly evolving space, it's more essential than ever before that the DAM community support each other... Read More

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Digital Asset Management Conference Keynote - Zach Brand, VP NPR Digital Media

Digital Asset Management Conference Keynote - Zach Brand, VP NPR Digital Media

By Jeremiah Karpowicz | October 30, 2013

In his role as Vice President of Digital Media, Zach oversees NPR digital technology and product development efforts, including the development of NPR.org, mobile applications, and the Internet-connected cars initiative.  Hear Zach share his perspectives on the role of DAM strategy as he... Read More

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Monetizing Data

By Peggy Dau | October 21, 2013

Everywhere we turn there is news about social media. Whether it is the rise of a new social network, an "old" social network going public, the business model for social networks or the ROI an organization can achieve from using a social network. It is perhaps this last point that is the most... Read More

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The Next Generation DAM - Digital Agile Marketing

By Jeremiah Karpowicz | October 17, 2013

Marketing, media and images are everywhere. Inside and outside the enterprise. Everyone is a creator, a producer a consumer and a target. In this keynote session you’ll hear from the next generation of experts  strategically redefining the marketing ecosystem, and how that impacts... Read More

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Media, an Industry Drowning in Data

By Peggy Dau | October 17, 2013

Like other industries, broadcast and media companies are talking about big data. And, like other industries they are figuring out what big data means for them. Data serves a variety of purposes in this industry. There is data everywhere - it describes content, subscribers create it,... Read More

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Latest from WebDAM Gives Us More Than an Asset Search and Viewer Tool

Latest from WebDAM Gives Us More Than an Asset Search and Viewer Tool

By Jeremiah Karpowicz | October 16, 2013

On the heels of their big announcement, we talked with Jody Vandergriff, WebDAM President, about how this can and will impact the industry. We talk through what it means for users now that they'll be able to use and access the solution from anywhere as well as how these sort of innovations... Read More

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Just Your Ordinary DAM

By Peggy Dau | October 14, 2013

I moderated a panel at the Createsphere DAM Conference in New York on Monday.  The panelists were a superb team of individuals who have been working in the DAM/MAM space for decades. Their combined knowledge highlighted issues for DAM as a horizontal solution application across all... Read More

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Find Out What The Next Generation of Digital Asset Management Looks Like

By Jeremiah Karpowicz | October 11, 2013

Createasphere’s Digital Asset Management Conference is an industry-leading summit series for anyone working in asset management. Today that’s virtually everyone, whether they’re content creators, production professionals, digital archivists, marketers or C-level... Read More

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Avid White Paper: Understanding the ROI of MAM Systems

By DAM News Staff | September 12, 2013

Media Asset Management (MAM) systems can significantly reduce operational costs, improve efficiencies, and position organizations for growth in a demanding market.

Avid's white paper will give you a better understanding on how to scope, design and implement a comprehensive MAM... Read More

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