DAM Marketing

3 Things to Consider About DAM Consultants

By Edward Smith | May 10, 2013

When is it in a company’s best interest to work with a consultant on digital asset management projects? Being a former consultant myself, I’m in a unique position to provide some insight to help you decide. Many DAM projects are implemented successfully without a consultant,... Read More

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Global Teams, Large Files and Collaboration Working in Harmony Parts 1-4

By Kurt Gardner | April 29, 2013

Rebel Alliance's John Attard talks with John Huddles, director of the upcoming sci-fi feature "The Philosophers," about how using digital asset management allowed them to streamline the creation of spectacular special effects on time and on budget.

Global Teams, Large... Read More

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Just Announced: DAMMY Awards Entries Open April 22nd

Fourth Annual Competition Honors the Best in the Industry

By Kurt Gardner | April 18, 2013

Createasphere, the leading professional community builder for the entertainment and digital asset management industries, announces that the submission period for the DAMMY Awards, recognizing excellence in digital asset solutions, begins Monday, April 22nd at 5:00 p.m. PDT. Entrants can begin... Read More

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DAM is NOT Software

Find out why software should be the last thing you think about when choosing a DAM

By Jeremiah Karpowicz | April 06, 2013

Digital Asset Management is no more about software than healthcare is about aspirin. In fact, DAM software is among the lesser important DAM decisions you'll make while planning your greater DAM initiative. Find out what the most important apsects of DAM are, and learn how you can start... Read More

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Case Study Comprehensive: DAMMY of the Year Case Study

Steve Cronan explains how 5th Kind can Change the Way You Operate for the Better

By Jeremiah Karpowicz | March 30, 2013

In this case study, Steve Cronan demonstrates a fully integrated, production-derived solution. His presentation covers how Marvel Studios was able to overcome complex workflow challenges by creating effective cross-platform collaboration to streamline production windows using the first know... Read More

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Bridging On-premise and Cloud Deployments for Broadcast IT

Aspera software can change the way you do business

By Jeremiah Karpowicz | March 22, 2013

Media workflows are increasingly moving from just replacing tape with digital content to end-to-end, customized and automated operations involving some cloud, some on-premise storage, the integration of multiple, geographically-dispersed processes and the required ability to publish to multiple... Read More

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2013 Predictions for DAM - What are the Biggest Challenges for DAM this Year?

Watch the Final Session of the Los Angeles Digital Asset Management Conference

By Jeremiah Karpowicz | March 18, 2013

In this closing conversation with the experts, we will take a close look at what the expectations are for DAM in 2013 and what we hope to solve for organizations, technology and for the industry overall.   Panelists: Dan McGraw, Seven Dials Media Joseph Busch, Taxonomy... Read More

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And the Oscar® Goes To…

Watch a Special Keynote with the Engineer in Charge of the Academy Awards®

By Jeremiah Karpowicz | March 11, 2013

Tad Scripter, Engineer in Charge, the Academy Awards® discusses the challenges of producing one of the biggest and most complex live events on television and outlines the tools and methods he uses to make it run efficiently. In this exclusive keynote interview, Tad will... Read More

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Createasphere Wraps Another Successful Digital Asset Management Conference

Fourth Annual L.A. Gathering Ends on a High Note

By Kurt Gardner | March 05, 2013

Createasphere, a global community builder for the digital asset management industry, wrapped its fourth successful annual Digital Asset Management Conference last Thursday, February 28th, at the Beverly Hilton in Beverly Hills. The event provided two days of high-quality education and... Read More

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Watch a Special Presentation from the DAMMYs

Delivered by Dan McGraw, Seven Dials Media

By Jeremiah Karpowicz | February 19, 2013

At the 2012 DAMMY Awards Dan McGraw delivered a special presentation which showcased the story of DAM in six words from many different experts in the field. The presentation allowed the audience to see and experience how influential DAM can be to an individual and an organization in multiple... Read More

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The DAM Truth

You are Introducing a Work Culture Revolution When You Advocate for an Asset Management System

By Jeremiah Karpowicz | February 09, 2013

It is easy to get caught up in the idea of greater efficiency when you hear vendors talk about things like “automating your workflow” and “storing everything in one place” and “50 years of photos at your fingertips”!

When you get to the point that... Read More

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Five Questions with…

Gregg Apirian

By Kurt Gardner | February 04, 2013

Less than a month remains until Createasphere’s Digital Asset Management Conference, so we’re continuing to interview some of the speakers to find out how they use DAM and what they’re going to talk about at the event. 

Today we’re speaking with Gregg... Read More

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Collaborative Innovation: Co-Create Your Way to DAM Maturity

By Jeremiah Karpowicz | January 28, 2013

Traditional forms of awareness building in the form of outbound marketing cede ground to collective storytelling around the brand. Tightly scripted production gives way to crowd funded development and distribution. These trends influence and complicate the ways in which people who manage digital... Read More

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Five Questions with…

...David Diamond, Director of Global Marketing, Picturepark

By Kurt Gardner | January 21, 2013

To introduce you to the experts who are speaking at the upcoming Digital Asset Management Conference, we’re running a series of special interviews over the next few weeks.

First up is David Diamond, Picturepark’s Director of Global Marketing. A seasoned DAM professional and... Read More

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How To Select a DAM System: Best Practices, Pitfalls To Avoid, and a Look at the Market in 2013

Exclusive Digital Asset Management Conference Video

By Jeremiah Karpowicz | December 18, 2012

In the market for a Digital & Media Asset Management system? Thinking about divorcing your current vendor? Looking for a better way to manage your brand assets, and wondering if there's an online dating site that will allow you to use the perfect algorithm, matching your needs to the best possible solution? This session is for you.

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Welcome to the New DAM Coalition

The Digital Asset Management Coalition Relaunches and is Better Than Ever

By Jeremiah Karpowicz | December 05, 2012

After successful development and testing phases, Createasphere is proud to announce the relaunch of its highly successful online communities ProVideoCoalition.com, ProPhotoCoalition.com and DAMCoalition.com. Now, the more than 170,000 monthly unique visitors to the... Read More

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Commercial Exploitation of Digital Assets

By Nick Sincaglia | May 03, 2012

As a continuation on the theme of my previous article on Finding Inspiration from Metadata Standards, I wanted to discuss the challenges surrounding the development of metadata models for the commercial exploitation of digital assets. Read More

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Will WEM Replace WCM?

By DAM News Staff | September 20, 2011

You may have heard about WEM. W and M stand for "web" and "management," respectively, while E refers to "engagement" or "experience," depending on who's talking.Many WCM (web content management) folks love the new acronym and declare WEM to be the next WCM.

Vendors are especially... Read More

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Is a Marketing Asset Management Solution Right for Your Business?

By DAM News Staff | September 19, 2011

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Forrester Study Says Consumers Want More Engagement, but Companies Are Falling Behind

By DAM News Staff | September 13, 2011

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