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Cloud DAM

Implementing DAM for Creative Professionals

Implementing DAM for Creative Professionals

An interview with Kai Pradel, CEO of MediaSilo

By Jeremiah Karpowicz | March 23, 2014

Figuring out how to manage files, metadata, and increasingly shorter time frames for the completion of a project is at the forefront of everyone’s mind these days. Much of this is due to how the media landscape has changed over the last decade, as that change has affected the challenges... Read More

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DAM Guru Program In Depth — Part 3

DAM Guru Program In Depth — Part 3

By Mary Yurkovic | March 10, 2014

In the previous two articles of this series, we learned about DAM Guru Program services, and we saw some of the new and forthcoming services that program creator and manager Picturepark has planned. In this final installment, we’ll address the question that is on the minds of... Read More

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DAM Guru Program In Depth - Part 1

DAM Guru Program In Depth - Part 1

By Mary Yurkovic | February 24, 2014

On February, 21 of 2013, digital asset management software vendor Picturepark unveiled DAM Guru Program to a curious yet skeptical Digital Asset Management industry. Now a year old, with more than 400 signups and a growth rate of more than one new member per day, DAM Guru Program has... Read More

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Digital Asset Management Conference: How One Agency Tamed the Digital Image Reproduction Monster

Digital Asset Management Conference: How One Agency Tamed the Digital Image Reproduction Monster

By Jeremiah Karpowicz | October 28, 2013

Team Detroit, the long-time Agency of Ford Motor Company, produces almost a million product photos each year for the Ford vehicle website and Ford’s various digital properties.  The needs of the site engineering team, the Ford Dealer network, and dozens of 3rd party publishers drive... Read More

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Monetizing Data

By Peggy Dau | October 21, 2013

Everywhere we turn there is news about social media. Whether it is the rise of a new social network, an "old" social network going public, the business model for social networks or the ROI an organization can achieve from using a social network. It is perhaps this last point that is the most... Read More

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Where can I find a list of Digital Asset Management Integrators and Implementors?

By Henrik de Gyor | September 17, 2013

After listening to a recent webinar, I recall a few people asking me where they could find some Digital Asset Management (DAM) Integrators and implementors. You can find a few lists for DAM vendors (175+), including ratings, functionalities and other various offerings. However, when it... Read More

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A Pipe Dream No More: Advertising Workflows Have Come of Age

A Pipe Dream No More: Advertising Workflows Have Come of Age

Download the exclusive whitepaper

By DAM News Staff | August 21, 2013

The past year has been, quite possibly, the most eventful ever in the development of efficient advertising workflows. We can now embed a digital version of the infamous advertising slate into delivered commercials using the Advanced Media Workflow Association's AS-12. BXF can be used to... Read More

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Digital Asset Management for Customer Experience

Digital Asset Management for Customer Experience

By Vebeka Guess | July 12, 2013

Imagine being pleasantly surprised to be offered a discount for a luxurious resort hotel right after viewing a video of the property.  Or to discover an interactive application that gives options for custom configuring a car model online and then finds available inventory at a dealer... Read More

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Is ‘Content’ Truly the Marketing Emperor’s New Clothes?

By Nigel Cliffe | July 03, 2013

Without doubt, 'Content Marketing' is all the rage right now.

Much of this noise is being created by companies, brands, ad execs and marketers … all of whom appear to treat this discipline as a shiny new toy.

And the good news is that marketers are attracting an... Read More

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DAM in Production

DAM in Production

Exclusive video content from the Los Angeles Digital Asset Management Conference

By Kurt Gardner | April 17, 2013

Dan McGraw (Seven Dials Media) moderates a panel of production professionals who integrate DAM, MAM and PAM into their workflows, including The Portal Group's Raj Chaudhuri, Cognizant's Timothy Day and HBO's Peter Price.

DAM in Production Part 1 from Createasphere... Read More

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DAM is NOT Software

DAM is NOT Software

Find out why software should be the last thing you think about when choosing a DAM

By Jeremiah Karpowicz | April 06, 2013

Digital Asset Management is no more about software than healthcare is about aspirin. In fact, DAM software is among the lesser important DAM decisions you'll make while planning your greater DAM initiative. Find out what the most important apsects of DAM are, and learn how you can start... Read More

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Bridging On-premise and Cloud Deployments for Broadcast IT

Aspera software can change the way you do business

By Jeremiah Karpowicz | March 22, 2013

Media workflows are increasingly moving from just replacing tape with digital content to end-to-end, customized and automated operations involving some cloud, some on-premise storage, the integration of multiple, geographically-dispersed processes and the required ability to publish to multiple... Read More

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2013 Predictions for DAM - What are the Biggest Challenges for DAM this Year?

2013 Predictions for DAM - What are the Biggest Challenges for DAM this Year?

Watch the Final Session of the Los Angeles Digital Asset Management Conference

By Jeremiah Karpowicz | March 18, 2013 In this closing conversation with the experts, we will take a close look at what the expectations are for DAM in 2013 and what we hope to solve for organizations, technology and for the industry overall.   Panelists: Dan McGraw, Seven Dials Media Joseph Busch, Taxonomy... Read More

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The DAM Truth

The DAM Truth

You are Introducing a Work Culture Revolution When You Advocate for an Asset Management System

By Jeremiah Karpowicz | February 09, 2013

It is easy to get caught up in the idea of greater efficiency when you hear vendors talk about things like “automating your workflow” and “storing everything in one place” and “50 years of photos at your fingertips”!

When you get to the point that... Read More

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Five Questions with…

Five Questions with…

Gregg Apirian

By Kurt Gardner | February 04, 2013

Less than a month remains until Createasphere’s Digital Asset Management Conference, so we’re continuing to interview some of the speakers to find out how they use DAM and what they’re going to talk about at the event. 

Today we’re speaking with Gregg... Read More

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Collaborative Innovation: Co-Create Your Way to DAM Maturity

Collaborative Innovation: Co-Create Your Way to DAM Maturity

By Jeremiah Karpowicz | January 28, 2013 Traditional forms of awareness building in the form of outbound marketing cede ground to collective storytelling around the brand. Tightly scripted production gives way to crowd funded development and distribution. These trends influence and complicate the ways in which people who manage digital... Read More

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DAM Building Blocks Part 2

Filenaming

By David Riecks | January 23, 2013

This is the second part of a series and focuses on filenaming for DAM systems.

What’s in a Name?

With modern Digital Asset Management systems, file names need only serve a singular purpose -- providing uniqueness. By that , I mean that each asset should have a file name that is... Read More

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